HOW PEARLFINDERS HAS PROVIDED THE WORLD'S LARGEST SPORTS COMPANY WITH ACTIONABLE INSIGHTS FOR THE PAST FIVE YEARS
The client: Infront Sports & Media, a Wanda Sports company, is the most respected sports marketing company in the world, managing a comprehensive portfolio of top properties. As the number one player in winter sport and with a leading role in football, summer and endurance sports, Infront enjoys long-lasting partnerships with 170 rights-holders and hundreds of sponsors and media companies.
Associate Director Pascal Sommerhalder shares his first-hand experience of the service: "For the past five years Pearlfinders has consistently provided me with actionable insights on brands we're interested in working with in the UK, Europe and Asia. The daily reports offer detailed information on prospects that are difficult to find elsewhere. Given this commercial value along with the dedicated account management we receive, I can genuinely recommend the product to rights holders and sponsorship agencies alike"
The results: "From insights that have helped us develop partnerships to providing fresh reasons to connect with new prospects, I can trace many successful meetings, clients and ultimately revenues to our investment in Pearlfinders. I look forward to further years of success together."
About Infront Sports & Media: Led by President & CEO Philippe Blatter, Infront covers all aspects of successful sporting events – including distribution of media rights, sponsorship, media production, event operation and digital solutions – and has won a reputation for its high standards of delivery. Headquartered in Zug, Switzerland, Infront has a team of more than 900 experienced staff working from over 35 offices across more than 15 countries, delivering 4,100 event days of top class sport around the world every year. In November 2015, Infront was integrated into Wanda Sports, part of the Chinese conglomerate Wanda Group.