Cedar Communications
PEARLFINDERS PROVIDES THE SALES TEAM AT AN AWARD-WINNING GLOBAL CONTENT AGENCY WITH INSIGHTS THAT ENABLE DIALOGUE
The Client: Cedar Communications is a leading global content and commercial marketing agency with offices in London, Hong Kong, and Madrid. Part of the BBDO/Omnicom Group, the agency creates multi-channel content experiences for some of the world’s best-loved brands, including British Airways, Tesco, Cathay Pacific, Eurostar, and Mandarin Oriental.
Cedar’s Commercial Director says: “Pearlfinders is a very useful resource for company news, trends, and updates, all of which lead to useful sales conversations. This information is in one easy-to-use platform which saves us trawling through the trade press. The sales team particularly values the contact details available on key marketing staff. We have no hesitation in renewing our subscription each year”.