Rugby League World Cup
How Pearlfinders is helping the biggest event in Rugby League to secure vital sponsorship for 2021
The Client: In 2021, the best Rugby League players from around the world will be in England playing for the most sought after prize in international Rugby League. 32 teams playing 61 matches across the men’s, women’s and wheelchair tournaments. All hoping to be crowned world champions in what is the pinnacle event in international Rugby League.
Jonathan Neill Commercial Director at RLWC says: “Pearlfinders is a vital platform for our commercial programme and particularly our sponsorship sales strategy and activity. It allows us to keep on top of industry trends and developments to inform our pipeline and subsequent engagement with businesses. The quality and depth of the content and insight is excellent and mixed with the time efficiencies it provides the team, is a key tool for Rugby League World Cup 2021.”